Haven Realty's Blog
Successfully selling your home in the shortest period of time is generally an achievable goal, but there are many potential pitfalls to be aware of. Although one of the most important steps you can take involves hiring an experienced, proactive real estate agent, your own attitude and beliefs can have a major impact on things like the final selling price and how long your house stays on the market.
While your real estate agent can provide valuable guidance, advice, and marketing help, there are certain things that only you, the home owner, can do. Maintaining a positive outlook is one of them.
If you have self-defeating attitudes and beliefs, you may be undermining the sales process and keeping potential buyers at a distance. Here are a few examples of how your own negative attitudes can be a major stumbling block to getting your house sold quickly and for an optimal price.
Unrealistic beliefs: Sometimes sellers are so emotionally connected to their homes that they're unable to relate to the viewpoint and perspective of potential buyers. Pricing, for example, should be based on objective criteria and comparative data, rather than emotional attachment or perceived value. If the price you're asking for your home is significantly above the actual market value of your property, then that will raise red flags in the minds of both prospective buyers and mortgage lenders. Although you want to get the highest possible price for your family's home, it has to be based on a realistic range that would be acceptable to both buyers and lenders.
False expectations: Homeowners who expect prospective buyers to recognize the intrinsic value of their home, even though the paint is peeling and the bathrooms have never been updated, are setting themselves up for disappointment and failure! When you factor in human psychology and the competitive nature of the real estate market, it becomes apparent how vitally important first impressions and overall presentation are to the marketing a home.
Pessimism: Although positive thinking, alone, is not going to get your house sold, it can help give you that extra boost of energy and motivation to make sure your home is clean, organized, and visually appealing. Pessimism, on the other hand, can cause you to be less thorough, attentive, and conscientious about keeping your home immaculate, fresh, and ready for potential buyers. If there's any hint of the house being unclean, in disrepair, or cluttered, then you've lost your opportunity to make a positive first impression.
Finding and working with a real estate agent who's got a solid sales record and a proactive approach to selling houses is among the key ingredients to getting your home sold quickly and for the best possible price. Although they'll be doing the lion's share of work when it comes to marketing your property and coordinating the details, your support and cooperation plays an important role in the ultimate success of their efforts.
If you're considering putting your house on the market, the job of helping you find a qualified buyer is an important one. The real estate agent you choose to market your home, schedule appointments, and provide you with day-to-day guidance will play a crucial role in the outcome of your sale.
In addition to picking an agent who has a successful track record of selling houses similar to yours, their overall attitude, communication style, and energy level can provide you with valuable insights into whether they're up to the challenge.
Here are three of the top reasons that a positive attitude is an indispensable quality in a real estate agent.
- When prospective buyers and agents tour your home, they will be influenced by several factors. While their main focus will be on the look and feel of your home, their opinions will also be swayed by your agent's presentation style. Your real estate professional should have a knack for helping prospects focus on the desirable aspects of a home, while downplaying its negative features. Although issues and potential problems with a property usually need to be acknowledged, a resourceful real estate agent will make sure the problem is kept in its proper perspective, rather than blown out of proportion. They'll also do their best to suggest cost-effective solutions. To the extent that it's possible and practical, a good agent will help prospective buyers imagine how much they'd enjoy moving into the house, customizing it to their personal preferences, and making the space their own. People will quickly pick up on the enthusiasm and attitude of your real estate agent, and will be consciously and unconsciously influenced by their verbal and nonverbal messages. Most, if not all, buyers will be quick to detect everything from authenticity and sincerity to indifference and lethargy in an agent. These traits should also be obvious to you when you're interviewing agents during the selection process.
- An optimistic, results-oriented real estate agent will tend to be more resourceful, proactive, and solution-oriented that one who focuses more on problems than solutions.
- Both enthusiasm and negativity are contagious, so your agent's attitude will have a direct impact on your own outlook. Since your responsibility as the seller is to keep your home and property looking its best at all times, discouragement and a loss of optimism can easily spill over into noticeable details like home cleanliness and staging.
Choosing a great real estate agent can potentially translate into a higher sale price and a shorter period of time that your home will be on the market. Since thousands of dollars are at stake, it makes good financial sense to pick an agent who possesses the necessary people skills, the relevant knowledge, and the professional expertise to bring you the best possible return on the sale of your property.